The Story
Payments by credit card incur a 4% credit card processing fee.
To waive the fee, please text or call (213) 489-1118 or email [email protected] to arrange payment by wire transfer.
The Model
The Rolex Lady-Datejust 31 ref. 278274 with a violet (purple) Roman diamond dial, fluted white gold bezel, and Jubilee bracelet offers a striking yet elegant expression of Rolex’s iconic ladies’ timepiece. Designed for a smaller wrist, the 31mm case delivers graceful proportions while preserving Rolex’s legendary durability and precision.
The rich violet dial introduces a bold, refined color, accented by applied Roman numerals set with factory diamonds for added brilliance and depth. The signature fluted bezel, crafted in solid 18k white gold, adds texture and light, while the Oystersteel case ensures strength and everyday wearability. Paired with the five-piece link Jubilee bracelet, this configuration leans dress-forward, offering exceptional comfort and timeless sophistication.
Powering the watch is Rolex’s in-house Caliber 2236, a Superlative Chronometer engineered for outstanding accuracy, reliability, and smooth performance.
Watch Details
Condition: New 2025 (Includes Box, Card, and Booklets)
Case: Oystersteel (Stainless Steel)
Bezel: Fluted – 18k White Gold
Dial: Violet (Purple) Roman with Factory Diamond Hour Markers
Movement: Automatic (Rolex Caliber 2236)
Bracelet: Jubilee – Oystersteel
Crystal: Sapphire Crystal
Water Resistance: 100 Meters / 330 Feet
Size: 31 mm
Warranty: 5-Year Rolex Warranty from Date of Card
Shipping: Free Shipping – Insured, Signature Required, FedEx Priority Overnight. Arrives approximately 1 week from date of order.
About the Collection
The Rolex Lady-Datejust 31mm collection blends timeless elegance with modern performance. Violet Roman diamond dial configurations paired with white gold fluted bezels and the Jubilee bracelet offer a bold, jewelry-like aesthetic while remaining perfectly suited for refined daily wear.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Description
Payments by credit card incur a 4% credit card processing fee.
To waive the fee, please text or call (213) 489-1118 or email [email protected] to arrange payment by wire transfer.
The Model
The Rolex Lady-Datejust 31 ref. 278274 with a violet (purple) Roman diamond dial, fluted white gold bezel, and Jubilee bracelet offers a striking yet elegant expression of Rolex’s iconic ladies’ timepiece. Designed for a smaller wrist, the 31mm case delivers graceful proportions while preserving Rolex’s legendary durability and precision.
The rich violet dial introduces a bold, refined color, accented by applied Roman numerals set with factory diamonds for added brilliance and depth. The signature fluted bezel, crafted in solid 18k white gold, adds texture and light, while the Oystersteel case ensures strength and everyday wearability. Paired with the five-piece link Jubilee bracelet, this configuration leans dress-forward, offering exceptional comfort and timeless sophistication.
Powering the watch is Rolex’s in-house Caliber 2236, a Superlative Chronometer engineered for outstanding accuracy, reliability, and smooth performance.
Watch Details
Condition: New 2025 (Includes Box, Card, and Booklets)
Case: Oystersteel (Stainless Steel)
Bezel: Fluted – 18k White Gold
Dial: Violet (Purple) Roman with Factory Diamond Hour Markers
Movement: Automatic (Rolex Caliber 2236)
Bracelet: Jubilee – Oystersteel
Crystal: Sapphire Crystal
Water Resistance: 100 Meters / 330 Feet
Size: 31 mm
Warranty: 5-Year Rolex Warranty from Date of Card
Shipping: Free Shipping – Insured, Signature Required, FedEx Priority Overnight. Arrives approximately 1 week from date of order.
About the Collection
The Rolex Lady-Datejust 31mm collection blends timeless elegance with modern performance. Violet Roman diamond dial configurations paired with white gold fluted bezels and the Jubilee bracelet offer a bold, jewelry-like aesthetic while remaining perfectly suited for refined daily wear.
